Public Opinion

Published: 
1/1/1922
author: 
Walter Lippmann

Disentangling Ideas

Publication: 
Public Opinion
Published: 
1/1/1922

On many subjects of great public importance, and in varying degree among different people for more personal matters, the threads of memory and emotion are in a snarl. The same word will connote any number of different ideas; emotions are displaced from the images to which they belong to names which resemble the names of these images. In the uncriticized parts of the mind there is a vast amount of association by mere clang, contact, and succession. There are stray emotional attachments, there are words that were names and are masks. In dreams, reveries, and panic, we uncover some of the disorder, enough to see how the naive mind is composed, and how it behaves when not disciplined by wakeful effort and external resistance.

We see that there is no more natural order than in a dusty old attic. There is often the same incongruity between fact, idea, and emotion as there might be in an opera house, if all the wardrobes were dumped in a heap and all the scores mixed up, so that Madame Butterfly in a Valkyr's dress waited lyrically for the return of Faust. 'At Christmastide’ says an editorial, 'old memories soften the heart. Holy teachings are remembered afresh as thoughts run back to childhood. The world does not seem so bad when seen through the mist of half-happy, half-sad recollections of loved ones now with God. No heart is untouched by the mysterious influence.... The country is honeycombed with red propaganda--but there is a good supply of ropes, muscles, and lampposts ...while this world moves, the spirit of liberty will burn in the breast of man';
The man who found these phrases in his mind needs help. He needs a Socrates who will separate the words, cross-examine him until he has defined them, and made words the names of ideas. Made them mean a particular object and nothing else

For these tense syllables have got themselves connected in his mind by primitive association, and are bundled together by his memories of Christmas, his indignation as a conservative, and his thrills as the heir to a revolutionary tradition. Sometimes the snarl is too huge and ancient for quick unraveling. Sometimes, as in modern psychotherapy, there are layers upon layers of memory reaching back to infancy, which have to be separated and named.

The effect of naming, the effect, that is, of saying that the labor groups C and M, but not X, are underpaid, instead of saying that Labor is Exploited, is incisive. Perceptions recover their identity, and the emotion they arouse is specific, since it is no longer reinforced by large and accidental connections with everything from Christmas to Moscow. The disentangled idea with a name of its own, and an emotion that has been scrutinized, is ever so much more open to correction by new data in the problem. It had been imbedded in the whole personality, had affiliations of some sort with the whole ego; a challenge would reverberate through the whole soul. After it has been thoroughly criticized, the idea is no longer me but that. It is objectified; it is at arm's length. Its fate is not bound up with my fate, but with the fate of the outer world upon which I am acting.

Re-education of this kind will help to bring our public opinions into grip with the environment. That is the way the enormous censoring, stereotyping, and dramatizing apparatus can be liquidated. Where there is no difficulty in knowing what the relevant environment is, the critic, the teacher, the physician, can unravel the mind. But where the environment is as obscure to the analyst as to his pupil, no analytic technic is sufficient. Intelligence work is required. In political and industrial problems the critic as such can do something, but unless he can count upon receiving from expert reporters a valid picture of the environment, his dialectic cannot go far.

Therefore, though here, as in most other matters, 'education’' is the supreme remedy, the value of this education will depend upon the evolution of knowledge. And our knowledge of human institutions is still extraordinarily meager and impressionistic. The gathering of social knowledge is, on the whole, still haphazard; it will have to become, the normal accompaniment of action. And yet the collection of information will not be made, one may be sure, for the sake of its ultimate use. It will be made because modern decision requires it to be made. But as it is being made, there will accumulate a body of data which political science can turn into generalization, and build up for the schools into a conceptual picture of the world. When that picture takes form, civic education can become a preparation for dealing with an unseen environment.

As a working model of the social system becomes available to the teacher, he can use is to make the pupil acutely aware of how his mind works on unfamiliar facts. Until he has such a model, the teacher cannot hope to prepare men fully for the world they will find. What he can do is to prepare them to deal with that world with a great deal more sophistication about their own minds. He can, by the use of the case method, teach the pupil the habit of examining the sources of his information. He can teach him, for example, to look in his newspaper for the place where the dispatch was filed, for the name of the correspondent, the name of the press service, the authority given for the statement, the circumstances under which the statement was secured. He can teach the pupil to ask himself whether the reporter saw what he describes, and to remember how that reporter described other events in the past. He can teach him the character of censorship, of the idea of privacy, and furnish him with knowledge of past propaganda. He can, by the proper use of history, make him aware of the stereotype, and can educate a habit of introspection about the imagery evoked by printed words. He can, by courses in comparative history and anthropology, produce a lifelong realization of the way codes impose a special pattern upon the imagination. He can teach men to catch themselves making allegories, dramatizing relations, and personifying abstractions. He can show the pupil how he identifies himself with these allegories, how he becomes interested, and how he selects the attitude, heroic, romantic, economic which he adopts while holding a particular opinion.

The study of error is not only in the highest degree prophylactic, but it serves as a stimulating introduction to the study of truth. As our minds become more deeply aware of their own subjectivism, we find a zest in objective method that is not otherwise there. We see vividly, as normally we should not, the enormous mischief and casual cruelty of our prejudices. And the destruction of a prejudice, though painful at first, because of its connection with our self-respect, gives an immense relief and a fine pride when it is successfully done. There is a radical enlargement of the range of attention. As the current categories dissolve, a hard, simple version of the world breaks up. The scene turns vivid and full. There follows an emotional incentive to hearty appreciation of scientific method, which otherwise it is not easy to arouse, and is impossible to sustain. Prejudices are so much easier and more interesting. For if you teach the principles of science as if they had always been accepted, their chief virtue as a discipline, which is objectivity, will make them dull. But teach them at first as victories over the superstitions of the mind, and the exhilaration of the chase and of the conquest may carry the pupil over that hard transition from his own self-bound experience to the phase where his curiosity has matured, and his reason has acquired passion.

The Distribution of Power

Publication: 
Public Opinion
Published: 
1/1/1922

On all but a very few matters for short stretches in our lives, the utmost independence that we can exercise is to multiply the authorities to whom we give a friendly hearing. As congenital amateurs our quest for truth consists in stirring up the experts, and forcing them to answer any heresy that has the accent of conviction. In such a debate we can often judge who has won the dialectical victory, but we are virtually defenseless against a false premise that none of the debaters has challenged, or a neglected aspect that none of them has brought into the argument ....

The people on whom we depend for contact with the outer world are those who seem to be running it. They may be running only a very small part of the world. The nurse feeds the child, bathes it, and puts it to bed. That does not constitute the nurse an authority on physics, zoology, and the Higher Criticism. Mr. Smith runs, or at least hires, the man who runs the factory. That does not make him an authority on the Constitution of the United States, nor on the effects of the Fordney tariff. Mr. Smoot runs the Republican Party in the State of Utah. That in itself does not prove he is the best man to consult about taxation. But the nurse may nevertheless determine for a while what zoology the child shall learn, Mr. Smith will have much to say on what the Constitution shall mean to his wife, his secretary, and perhaps even to his parson, and who shall define the limits of Senator Smoot's authority?

The priest, the lord of the manor, the captains and the kings, the party leaders, the merchant, the boss, however these men are chosen, whether by birth, inheritance, conquest, or election, they and their organized following administer human affairs. They are the officers, and although the same man may be field marshal at home, second lieutenant at the office, and scrub private in politics, although in many institutions the hierarchy of rank is vague or concealed, yet in every institution that requires the co-operation of many persons, some such hierarchy exists. In American politics we call it a machine, or "the organization."

There are a number of important distinctions between the members of the machine and the rank and file. The leaders, the steering committee and the inner circle, are in direct contact with their environment. They may, to be sure, have a very limited notion of what they ought to define as their environment, but they are not dealing almost wholly with abstractions. There are particular men they hope to see elected, particular balance sheets they wish to see improved, concrete objectives that must be attained. I do not mean that they escape the human propensity to stereotyped vision. Their stereotypes often make them absurd routineers. But whatever their limitations, the chiefs are in actual contact with some crucial part of that larger environment. They decide. They give orders. They bargain. And something definite, perhaps not at all what they imagined, actually happens ....

Distance alone lends enchantment to the view that masses of human beings ever co-operate in any complex affair without a central machine managed by a very few people. "No one," says Bryce, "can have had some years' experience of the conduct of affairs in a legislature or an administration without observing how extremely small is the number of persons by whom the world is governed." He is referring, of course, to affairs of state. To be sure, if you consider all the affairs of mankind the number of people who govern is considerable, but if you take any particular institution, be it a legislature, a party, a trade union, a nationalist movement, a factory, or a club, the number of those who govern is a very small percentage of those who are theoretically supposed to govern.

Landslides can turn one machine out and put another in; revolutions sometimes abolish a particular machine altogether.  The democratic revolution set up two alternating machines, each of which in the course of a few years reaps the advantage from the mistakes of the other. But nowhere does the machine disappear. Nowhere is the idyllic theory of democracy realized. Certainly not in trades unions, nor in socialist parties, nor in communist governments. There is an inner circle, surrounded by concentric circles which fade out gradually into the disinterested or uninterested rank and file.

Democrats have never come to terms with this commonplace of group life. They have invariably regarded it as perverse. For there are two visions of democracy: one presupposes the self-sufficient individual; the other an Oversoul regulating everything. Of the two the Oversoul has some advantage because it does at least recognize that the mass makes decisions that are not spontaneously born in the breast of every member. But the Oversoul as presiding genius in corporate behavior is a superfluous mystery if we fix our attention upon the machine. The machine is a quite prosaic reality. It consists of human beings who wear clothes and live in houses, who can be named and described. They perform all the duties usually assigned to the Oversoul.

The reason for the machine is not the perversity of human nature. It is that out of the private notions of any group no common idea emerges by itself. For the number of ways is limited in which a multitude of people can act directly upon a situation beyond their reach. Some of them can migrate, in one form or another; they can strike or boycott; they can applaud or hiss. They can by these means occasionally resist what they do not like, or coerce those who obstruct what they desire. But by mass action nothing can be constructed, devised, negotiated, or administered. A public as such, without an organized hierarchy around which it can gather, may refuse to buy if the prices are too high, or refuse to work if wages are too low. A trade union can by mass action in a strike break an opposition so that the union officials can negotiate an agreement. It may win, for example, the right to joint control. But it cannot exercise the right except through an organization. A nation can clamor for war, but when it goes to war it must put itself under orders from a general staff.

The limit of direct action is for all practical purposes the power to say yes or no on an issue presented to the mass. For only in the very simplest cases does an issue present itself in the same form spontaneously and approximately at the same time to all the members of a public. There are unorganized strikes and boycotts, not merely industrial ones, where the grievance is so plain that virtually without leadership the same reaction takes place in many people. But even in these rudimentary cases there are persons who know what they want to do more quickly than the rest, and who become impromptu ringleaders. Where they do not appear, a crowd will mill about aimlessly beset by all its private aims, or stand by fatalistically, as did a crowd of fifty persons the other day, and watch a man commit suicide.

For what we make out of most of the impressions that come to us from the invisible world is a kind of pantomime played out in reverie. The number of times is small that we consciously decide anything about events beyond our sight, and each man's opinion of what he could accomplish if he tried, is slight. There is rarely a practical issue, and therefore no great habit of decision.  This would be more evident were it not that most information when it reaches us carries with it an aura of suggestion as to how we ought to feel about the news. That suggestion we need, and if we do not find it in the news we turn to the editorials or to a trusted adviser. The reverie, if we feel ourselves implicated, is uncomfortable until we know where we stand, that is, until the facts have been formulated so that we can feel yes or no in regard to them.

When a number of people all say yes, they may have all kinds of reasons for saying it. They generally do. For the pictures in their minds are, as we have already noted, varied in subtle and intimate ways. But this subtlety remains within their minds; it becomes represented publicly by a number of symbolic phrases which carry the individual emotion after evacuating most of the intention. The hierarchy, or if it is a contest, then the two hierarchies, associate the symbols with a definite action, a vote of yes or no, an attitude pro or con. Then Smith who was against the League and Jones who was against Article X, and Brown who was against Mr. Wilson and all his works, each for his own reason, all in the name of more or less the same symbolic phrase, register a vote against the Democrats by voting for the Republicans. A common will has been expressed.

A concrete choice had to be presented, the choice had to be connected, by the transfer of interest through the symbols, with individual opinion. The professional politicians learned this long before the democratic philosophers. And so they organized the caucus, the nominating convention, and the steering committee as the means of formulating a definite choice. Everyone who wishes to accomplish anything that requires the co-operation of a large number of people follows their example. Sometimes it is done rather brutally as when the Peace Conference reduced itself to the Council of Ten, and the Council of Ten to the Big Three or Four; and wrote a treaty which the minor allies, their own constituents, and the enemy were permitted to take or leave. More consultation than that is generally possible and desirable. But the essential fact remains that a small number of heads present a choice to a large group.

The World Outside and the Pictures In Our Heads

Publication: 
Public Opinion
Published: 
1/1/1922

There is an island in the ocean where in 1914 a few Englishmen, Frenchmen, and Germans lived. No cable reaches that island, and the British mail steamer comes but once in sixty days. In September it had not yet come, and the islanders were still talking about the latest newspaper which told about the approaching trial of Madame Caillaux for the shooting of Gaston Calmette. It was, therefore, with more than usual eagerness that the whole colony assembled at the quay on a day in mid-September to hear from the captain what the verdict had been. They learned that for over six weeks now those of them who were English and those of them who were French had been fighting in behalf of the sanctity of treaties against those of them who were Germans. For six strange weeks they had acted as if they were friends, when in fact they were enemies.

But their plight was not so different from that of most of the population of Europe. They had been mistaken for six weeks, on the continent the interval may have been only six days or six hours. There was an interval. There was a moment when the picture of Europe on which men were conducting their business as usual, did not in any way correspond to the Europe which was about to make a jumble of their lives. There was a time for each man when he was still adjusted to an environment that no longer existed. All over the world as late as July 25th men were making goods that they would not be able to ship, buying goods they would not be able to import, careers were being planned, enterprises contemplated, hopes and expectations entertained, all in the belief that the world as known was the world as it was. Men were writing books describing that world. They trusted the picture in their heads. And then over four years later, on a Thursday morning, came the news of an armistice, and people gave vent to their unutterable relief that the slaughter was over. Yet in the five days before the real armistice came, though the end of the war had been celebrated, several thousand young men died on the battlefields.

Looking back we can see how indirectly we know the environment in which nevertheless we live. We can see that the news of it comes to us now fast, now slowly; but that whatever we believe to be a true picture, we treat as if it were the environment itself. It is harder to remember that about the beliefs upon which we are now acting, but in respect to other peoples and other ages we flatter ourselves that it is easy to see when they were in deadly earnest about ludicrous pictures of the world. We insist, because of our superior hindsight, that the world as they needed to know it, and the world as they did know it, were often two quite contradictory things. We can see, too, that while they governed and fought, traded and reformed in the world as they imagined it to be, they produced results, or failed to produce any, in the world as it was. They started for the Indies and found America. They diagnosed evil and hanged old women. They thought they could grow rich by always selling and never buying. A caliph, obeying what he conceived to be the Will of Allah, burned the library at Alexandria.

Writing about the year 389, St. Ambrose stated the case for the prisoner in Plato's cave who resolutely declines to turn his head. "To discuss the nature and position of the earth does not help us in our hope of the life to come. It is enough to know what Scripture states. `That He hung up the earth upon nothing' (Job xxvi. 7). Why then argue whether He hung it up in air or upon the water, and raise a controversy as to how the thin air could sustain the earth; or why, if upon the waters, the earth does not go crashing down to the bottom? Not because the earth is in the middle, as if suspended on even balance, but because the majesty of God constrains it by the law of His will, does it endure stable upon the unstable and the void."

It does not help us in our hope of the life to come. It is enough to know what Scripture states. Why then argue? But a century and a half after St. Ambrose, opinion was still troubled, on this occasion by the problem of the antipodes. A monk named Cosmas, famous for his scientific attainments, was therefore deputed to write a Christian Topography, or "Christian Opinion concerning the World." It is clear that he knew exactly what was expected of him, for he based all his conclusions on the Scriptures as he read them. It appears, then that the world is a flat parallelogram, twice as broad from east to west as it is long from north to south. In the center is the earth surrounded by ocean, which is in turn surrounded by another earth, where men lived before the deluge. This other earth was Noah’s port of embarkation. In the north is a high conical mountain around which revolve the sun and moon. When the sun is behind the mountain it is night. The sky is glued to the edges of the outer earth. It consists of four high walls which meet in a concave roof, so that the earth is the floor of the universe. There is an ocean on the other side of the sky, constituting the "waters that are above the firmament." The space between the celestial ocean and the ultimate roof of the universe belongs to the blest. The space between the earth and sky is inhabited by the angels. Finally, since St. Paul said that all men are made to live upon the "face of the earth" how could they live on the back where the Antipodes are supposed to be? "With such a passage before his eyes, a Christian, we are told, should not "even speak of the Antipodes."

Far less should he go to the Antipodes; nor should any Christian prince give him a ship to try; nor would any pious mariner wish to try. For Cosmas there was nothing in the least absurd about his map. Only by remembering his absolute Conviction that this was the map of the universe can we begin to understand how he would have dreaded Magellan or Peary or the aviator who risked a collision with the angels and the vault of heaven by flying seven miles up in the air. In the same way we can best understand the furies of war and politics by remembering that almost the whole of each party believes absolutely in its picture of the opposition, that it takes as fact, not what is, but what it supposes to be the fact. And that therefore, like Hamlet, it will stab Polonius behind the rustling curtain, thinking him the king, and perhaps like Hamlet add:

"Thou wretched, rash, intruding fool, farewell!
I took thee for thy better; take thy fortune."